"Argent jewellery is about creating unique, wearable pieces with the least impact on the earth"

Careers - Marketing Coordinator

 

Job Title: Marketing Coordinator
Location: Argent Silversmith, Tawonga South, Victoria, AUSTRALIA
Days: 2 x Days
Hours: Wednesday & Friday, 9am to 4pm (flexible)
Type: Casual
Reports to: Marketing Lead and Director
 
About Argent Silversmith

At Argent, we don't just make jewellery, we handcraft heirlooms that carry meaning. From our light-filled workshop in Tawonga South, nestled beneath the Victorian Alps, we create each piece slowly and sustainably using recycled precious metals and traditional techniques. Our team is small, talented, and supportive. 

As the business grows, we're excited to welcome new hands to our studio. 
 
The Role

We're looking for a Marketing Coordinator to join the team in-studio and become the connective tissue between our brand, our customers, and the agencies and creatives we work with. 

You'll own the day to day of our email program, run our organic social channels, manage our PPC agency and creative collaborators, and help execute our marketing calendar. 

It's a hands-on role that's part doer, part coordinator. Perfect for someone early in their marketing career who wants real ownership, room to grow, and an excuse to spend time in a beautiful workshop in the mountains. 

Some days will be very marketing-focused. Others might mean helping with a launch, coordinating an event, or jumping into whatever needs doing. 
 
Key Responsibilities
  • Paid advertising & creative. Cut ad assets in Figma, Canva and CapCut, write the copy, and get campaigns live. Directly across TikTok, Pinterest and Meta, and through our PPC agency.
  • PPC agency management. Main point of contact with our Meta and Google Ads agency. Brief campaigns, review performance, keep work on-brand and hold the agency accountable to results.
  • Organic social. Manage Instagram, TikTok and Pinterest day to day. Plan content, capture and edit assets, schedule posts, reply to DMs and comments, and build community.
  • Email, SMS & list growth. Plan, write, build and send Klaviyo campaigns and flows, including bridal and custom enquiry nurture. Run capture optimisation through pop-ups and lead magnets. A/B test and report.
  • Partnerships, PR & social proof. Run creator gifting and collabs. Pitch to bridal and jewellery publications. Maintain our press kit. Harvest customer reviews and UGC, and resurface them in ads, emails and on-site.
  • Photography & shoots. Plan and coordinate product and campaign shoots. Brief photographers, prep product, manage assets and retouching, and keep the library organised.
  • Shopify, on-site & SEO. Update product pages, landing pages, banners and event listings. Help with blog and SEO content that supports our story (ring care, engagement guides, sustainability).
  • Big projects. Roll up your sleeves on key initiatives across the business, including our upcoming website rebuild and the implementation of our new inventory management system (PIRO). Work alongside the operations and marketing teams to keep timelines and tasks moving, support content and asset migration, and make sure internal and external stakeholders stay aligned.
  • Marketing calendar & events. Plan and run the calendar across launches, seasonal moments and content drops. Coordinate in-studio events, pop-ups, trunk shows and bridal expos.
  • Brand consistency & storytelling. Keep our visual identity and tone of voice crisp across every channel. Tell the Argent story (recycled metals, traditional techniques, slow craft) well.
  • AI-powered workflow. Use Claude, ChatGPT and image gen to draft copy, ideate and streamline admin. Bring fresh ideas on how we could be using them better.
  • Reporting & budget tracking. Track email metrics, ad ROAS and site engagement. Watch ad spend. Report back with simple, useful insights.
  • The glue work. Briefs, follow-ups, file naming, chasing assets. Making sure nothing falls through the cracks.
 
About You
  • Some hands-on marketing experience, ideally in e-comm or a small brand. Early-career is fine if you're sharp and keen.
  • Experience building and sending emails in Klaviyo (or similar, like Mailchimp or Omnisend).
  • Comfortable in Shopify, or quick to pick it up.
  • Confident in Figma and Canva. Can cut ad creative, lay out emails and put together design assets without hand-holding.
  • Can edit short-form video for TikTok and Reels (CapCut or similar).
  • Some exposure to managing or briefing a PPC agency, or a solid grasp of Meta and Google Ads.
  • Genuinely capable with AI tools (Claude, ChatGPT, image gen), already using them in your workflow.
  • Strong writer who can pick up our tone of voice fast.
  • Strong eye for visuals. You care about how things look.
  • Organised, proactive, warm. Detail-oriented and happy to see things through.
 
Perks
  • Work in a quiet, mountain-based studio away from the bustle
  • Generous staff discounts
  • Fun events including staff skiing days
  • Real ownership of the marketing function in a growing, values-led brand
  • Training and mentoring. We're happy to invest in the right person.
 
Please note: This is an in-studio role based at our Tawonga South workshop. Applicants should be able to reliably travel to the studio for their working days. Reasonable adjustments can be discussed where required. 
 
To Apply

Please send your resume and a short cover letter to both elizabeth@argentsilversmith.com and kat@argentsilversmith.com as soon as possible. Applications will be reviewed on a rolling basis. 

Bonus points if your cover letter includes a Klaviyo campaign or email you're proud of, and one way you've used AI to do your job better.